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N10 Purpose. To generate leads and Centers of Influence (COI) by enhancing public awareness of the Navy’s missions, personnel, and recruiting in a coordinated, targeted manner with special emphasis on non-fleet concentrated areas.
Purpose: Promote awareness through active recruitment efforts in non-fleet concentrated areas, underserved communities, and Minority Serving Institutions (Historically Black Colleges, Hispanic-Serving Institutions, Tribal Colleges, Women Colleges) IOT build strategic networks.
The NPD tour is a result of a strategically planned schedule that enables N10 to tap into diverse, high-quality officer talent throughout the US.
NPD Selection Consideration:
Market population size
High schools and universities that serve multi-cultural students and communities
4 -Yr Universities
2 -Yr Colleges
Tech/Trade Schools
Events within an NTAG’s AOR that can be leveraged during our time in market
Alignment with NIMITZ, ONR and NAVCO’s Navy Week activation markets/dates
Flow of market activations (regionally and logistically aligned)
Classroom Visits (virtual and/or in-person)
Students will learn about certain scholarships, the ongoing need for highly talented recruits from leaders in the Navy, and Navy careers that may be relevant to their field of study.
Influencer Engagement (virtual and/or in-person)
The Influencer Engagement allows Navy Leadership (which may include flag officers) to conduct speaking opportunities and directly engage with University Leadership and/or key Influencers on campus, and community Leaders.
Virtual Reality STEM Asset
The Navy “VR” experience is a state of the art immersive experience with a virtual reality mission, electronic data capture, and digital technology at every touch point. The goal is to transform and elevate the way people think about the Navy, while generating a high-caliber recruit pool.
Lean Six Sigma White Belt Certification
Six Sigma certification is a means for career advancement for students and professionals who are pursuing jobs in STEM or related fields. The Navy will provide an opportunity for students to participate in this workshop at no cost. The workshop can be valued at $800-$1,500. Junior Officer Diversity Outreach (JODO)
The program solicits top-tier junior officers to help the Navy educate diverse applicants on all aspects of the Navy. Participants will be visiting colleges, universities and high schools with highly diverse enrollment to meet with faculty and students to tell the Navy story.
Divine 9 Ambassadors
Leverages the Navy’s built-in community of active-duty fraternity and sorority members during recruitment events at HBCU’s to provide an authentic and trustworthy experience for students to establish connections, eliminate barriers, dispel myths and create a sense of community. National Affinity Groups
STEM focused organizations serving multi-cultural students, professionals and communities
National Society of Black Engineers (NSBE)
Society of Hispanic Professional Engineers (SHPE)
Society of Women Engineers (SWE)
Black Engineer of the Year Award (BEYA)
American Indian Science and Engineering Society (AISES)
National College Resources Foundation (NCRF)
Women In Aviation (WIA)
Grace Hopper Convention
National Alliance of Black School Educators (NABSE)
Society for the Advancement of Chicanos/Hispanics and Native Americans in Science (SACNAS)
Sea Service Organizations
National organizations dedicated to the recruitment, professional development, and retention of diverse men and women leaders in the sea services.
National Naval Officers Association (NNOA)
Association of Naval Services Officers (ANSO)
Sea Services Leadership Association (SSLA)
Navy Esport Team
Location/Hosting:
Team operates at remote Esports facility located near the airport in Memphis
Host high schools, colleges, local Esports teams, and interested parties for demos, school field trips, and scrimmage games against teams.
Team Make-up:
12 sailors to include: 1 LT, 2 Chiefs, 4 E-6’s, 3 E-5’s, and 2 E-4’s.
Members attend NORU to obtain the skills needed to talk and interact with the general population in a professional manner.
Games Played
20 different games ranging from First Person Shooters like Call of Duty, Valorant, and Counter Strike: Global Offensive to Multiplayer Online Battle Arenas like Dota 2 and League of Legends.
Casting/Streaming
Daily casting of practices and scrimmages to Goats and Glory Twitch, Facebook, and YouTube.
Bi-weekly streams utilizing NTAG reps to maximize publicity and introduce Sailors from across recruiting nation who have different backgrounds and jobs. Support Assets
Navy Parachute Team (Leapfrogs)
Blue Angels
Explosive Ordinance Disposal (EOD)
NIMITZ Virtual Reality Trailer
360° Photo Booth
Navy Fitness Challenge
Educator Orientation Visits (EOV’s) program is a valuable recruitment tool available to Navy Talent Acquisition Groups and to various recruiting departments whereby competitively selected civilians are offered the opportunity to participate in an in-port tour experience. The civilian participants witness the pride and professionalism of Navy personnel serving our country.
FY23 NRC sponsored ~175 educators during 24 visits to either San Diego, Norfolk, Great Lakes, or Jacksonville
Embark to Sea program allows educators, influencers, civic leaders, industry leaders, and distinguished visitors to experience the Carrier Life and interact with Sailors directly for 24 hours at sea.
In CY23 ~72 invited guest embarked on 6 carriers out of San Diego and Norfolk
Recruiting District Assistance Council (RDAC)
RDAC program assists Navy recruiting by joining together the many talents available in Navy-related organizations, the civilian community, and the Navy Reserve personnel within an NTAG’s AOR. By focusing on common problems and goals in Navy recruiting, the RDAC can enhance Navy recruiting effectiveness within the community.
Senior Minority Assistance To Recruiting Program (SEMINAR)
SEMINAR temporarily returns high quality officers and senior enlisted personnel, especially graduates of minority serving institutions, to their hometowns for a period of 20 days to meet with local community leaders and high school and college students to discuss the plethora of education, career, and advancement opportunities the Navy has to offer.
Naval Sea Cadet Corps (NSCC)
This year, NRC received a list of 2,100 Sea Cadets (high school seniors and juniors) for LEADS processing.
Through ties to NSCC, NRC was able to further develop propensity to serve for Cadets under the age of 17, enhancing the likelihood of one day joining the Navy.
U.S. Naval Academy reports between 9% and 12% of the Academy’s incoming class each year are former Cadets.
Data from NSTC indicate that between 7% and 10% of incoming NROTC midshipmen in each of the past ten years have been former Sea Cadets. Cadets also enlist, attend other service academies, and participate in other ROTC programs in public and private universities in significant numbers.