Navy Recruiting Orientation Unit (NORU) placed first in the 2015 Naval Air Station (NAS) Pensacola leg of the Commander, Navy Installations Command (CNIC) Captain’s Cup held Mar. 4.

The CNIC Captain’s Cup is an annual athletic tournament designed to increase morale and encourage competitiveness in Sailors by providing them with the opportunity to represent their commands.

NORU, Navy Recruiting Command’s schoolhouse, participated in all 21 events and took first place in five events, second place in three events, third place in three events and fourth place in three events.

“This is both humbling and rewarding experience but it’s not by accident that we won,” said Senior Chief Navy Counselor Hollis W. Kelly, Captain’s Cup coordinator for NORU. “Our team applied the same strategies and principals that we do for everything in Navy Recruiting Command. We zeroed in on our goal, rallied our team together, inventoried our resources and then executed our plan to accomplish our overall objective of making mission and bringing home the Cup.”

The competition consisted of sports such as swimming, softball, bowling, darts, corn hole, volleyball and table tennis.

While the competition allows Sailors the opportunity to hone their skills as athletes, the overall goal of the tournament is to build camaraderie and promote physical fitness in Sailors.

“This victory would have been impossible without the support of every person at NORU,” said Kelly. “Winning the 2015 cup is great because it echoes some the same messages of team work, persistence, and spirit decor that we are conveying to our new recruiters going to the field for the first time.”

Each registered command competed in small tournaments throughout the year to accumulate points. The command that earned the most points throughout the year is presented the Captain’s Cup Trophy. The trophy is displayed at the winning command until defeated.

This year’s trophy will be on display at NORU’s command at Naval Air Station Pensacola, Fla., until another command can take the title.

NORU is the Navy’s singular recruiting school in charge of the instruction of enlisted and officer personnel in professional sales, prospecting techniques, marketing, applicant processing, recruiting technology, leadership, ethical behavior and activity analysis.

For more information on NORU, visit
For more news from Commander, Navy Recruiting Command, visit us on the web,; on our Youtube channel, U.S. Navy Recruiter; on Facebook,; and on Twitter, @usnavyrecruiter.

spacerNavy Recruiting Command, 5722 Integrity Drive, Bldg. 784, Millington, Tenn. 38054

footer strip navy centennial vets crisis line sexual assault hot line cdr guide voting assistance program military one source

This is an official U.S. Navy website - Registered with NIOC Norfolk, Va.

Navy Recruiting Command - 5722 Integrity Drive, Bldg. 784 - Millington, Tenn. 38054.

Updated March 1, 2017 (kbh)